271pp., paperback, Penguin Books, Cape Town, 2025
ISBN: 9781776392339
A guide to surviving in a future that includes AI.
"Beyond the fears of AI dystopianists or the magical promises of AI dreamers, there is a fundamental question: What is the enduring, irreplaceable value that humans bring to a world where efficiency and automation are rapidly replacing creation and value as the primary purpose of intelligence? This book ... offers a powerful, practical framework for navigating this new landscape - not as victims, but as active creators of value." from the foreword
Futurist, economist and business-trends analyst Bronwyn Williams is a partner at Flux Trends and an associate at futurist.com. She co-authored The Future Starts Now, Rescuing Our Republic and The Future, and guest lectures at business schools such as Duke, GIBS, Parsons New School of Design, UCT and the University of Johannesburg.
Sharon Pearce is a business transformation specialist and a member of the Future Talent Council.